When it comes to starting an eCommerce start-up, selecting one platform from the ample choices is a quite a debatable topic. Declaring a platform as best depending on their popularity would not be a best decision. The customers have turned to Internet in order to fulfill their needs and this has given rise to the online start-ups. There are multiple factors on which the popularity of a platform depends. The selection of a platform as considered by start-ups must take various factors in mind, selecting a platform just on the basis of other’s opinion wouldn’t be an advised thing to do.

In order to choose the best platforms for the eCommerce start-ups various factors must be kept in mind. Today the customer have convenience and time management in mind when it comes to shopping. Thus, it becomes important for the sellers to be on the right platform in order to make sure that the customers choose you as a medium to make a purchase. The right platform will help you in getting better traffic and at the same time maximizing your sales.

Here is the list of various platforms which can be considered in order to establish an eCommerce store for start-ups.

1. Shopify

Shopify is one of the most popular eCommerce shopping tool. This platform is highly appreciated by start-ups as it is designed for the product specific market. It provides the web stores with multiple themes, so that, they can modify their stores accordingly and interact with the customers. The platform can be used to setup a mobile app which helps the store owners for better sales. It is one of the platform that provides the usage of multiple themes and comes with unlimited bandwidth and products. The Shopify expert tools can help the start-ups in setting up their store easily. This is the main reason it is one of the most preferred platform for online store setups.

2. Prestashop

Prestashop is another highly praised eCommerce platform. It is quite popular and has over thousands of the web stores established on this platform. The platform provides the easy customization of the online stores. It is an open source free online community of around a million members who can assists the eCommerce store owners with any queries. The Prestashop is free of cost platform and it allows the entrepreneurs to build up an online store free of cost. The e-merchants need to be mindful of the common mistakes of the Prestashop development. The availability of multiple modules for the Prestashop platform makes it a better source to cater the online customers in the best possible way.

3. WooCommerce

One of the important fact about WooCommerce is that around 28% of the overall eCommerce sites are a WooCommerce shop. One of the added advantage of using this platform is that it allows the sale of real as well as virtual products. Thus, if the seller wants to make a sale on eBooks than this platform is well suited for that purpose too. The platform is also supported by an app that doesn’t require custom coding. The platform has ready to go features that allows the customers with Email marketing and coupons code. It is preferred for those startups who are willing to establish an online store and wish to invest low amount. Thus, it won’t be wrong to state that WooCommerce has an edge over other platforms such OpenCart when it comes to start-ups.

4. Magento

Magento – The Numero Uno eCommerce platform is the most favored platform around. The world. Some of the world’s largest and well established eCommerce store make use of this platform. The Magento extension is quite flexible and provides the store owners to have a full control on the visibility of the store. They can modify it to provide the desired look. It is a user friendly solution to every problem. The platform provides the eCommerce store to go hand in hand if they wish to explore the large and have a very complex website structure, which is designed to serve the huge traffic. The developer tea of this platform will always be present with the owners to assist them throughout the way.

5. Squarespace

If the entrepreneur wish to have a startup that is more virtual based then real life, than Squarespace would be the best suited platform for them. It is provided with some of the most beautiful store templates. The layout available are fully customizable in order to meet the customer’s requirement. One of the best feature about having Square space is that it provides solid data marketing tools and at the same time collects zero processing transaction fees from the owners.

6. 3dcart

It is a paid platform that comes in 5 models of pricing. The extension provides the owners with unlimited options for product storage. It allows achieving scale, a beneficial feature for companies. The extension also provides the store owners to get access to the various modes of accepting the payments from the customers and offering good flexibility in terms of checkout options. Thus, the customers will have a quality time making a purchase from your 3dcart store. In addition, the phone and chat support provided by the extension also proves to be an effective way of having good communication with the customers.

7. OpenCart

OpenCart has a very friendly administrative dashboard and should definitely be a choice for the start-ups. The customers can easily navigate through different options easily. The development of OpenCart can be done easily and the presence of multiple modules helps the store owners to modify the store and provide a better look to the store. The technical assistance provided by the extension is also helpful and the owners can get help at all points.

Over to You

So, whether you go for any eCommerce services or set-up the entire business all by yourself, finding the right platform in the key. The idea of selecting a better platform for the start-up must be done according to the preference. There are various factors and every store needs to decide for themselves what they want to incorporate in their eCommerce store.